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SOLUTIONS · BUILDING MATERIALS

Dealers sell what contractors specify. And nobody's system knows the contractors.
Work the whole demand chain.

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Territory pulse — this monthlive
DEALER COVERAGE
91%
of planned visits made
ACTIVE SITES
427
tracked project sites
INFLUENCERS ENROLLED
2,318
contractors · painters · plumbers
POINTS LIABILITY
1,840,000
loyalty accrued · auditable
01 · WHY YOUR CURRENT STACK CAN'T FIX THIS

Demand is made on the site. Your systems stop at the dealer counter.

YOUR DMS
Sees dealers, not demand
Secondary sales tell you what moved — never which site, contractor or project moved it.
YOUR LOYALTY VENDOR
Points in a silo
The influencer program runs outside the books — liability unaudited, redemptions disputed.
YOUR PROJECT LEADS
A chat-group memory
Site leads live in chats and die in them — no owner, no follow-up, no conversion number.
YOUR AI TOOL
Reports but can't act
It charts territory gaps. Someone still has to re-route the field week.
THE OPERATING LOOP

Two loops, one territory: the dealer and the site.

The dealer loop moves material; the influencer loop moves preference. Building-materials brands win when the same field organisation works both — on the same records.

DEALER LOOP
Dealer beatgeo-verified visit · stock checkOrderoffline · schemes & slabs by ruleDespatche-way bill · weighbridge realityCollectionsinvoice-allocated · credit gates
ONE TERRITORY · ONE FIELD TEAM · ONE DATA MODEL
INFLUENCER LOOP
Site discoverynew construction logged on the beatSite visitstage · brands in use · next requirementInfluencer enrolmentcontractor · painter · plumber · masonPoints on purchasesaccrued by rule, in the booksRedemptionapproved · audited · TDS-aware
02 · A DAY ON xMatix

Three people. One data model.

THE TERRITORY OFFICER
Dealer counter → project site → back
Works a beat that mixes dealer visits and site visits: stock and order at the counter, stage and requirement at the site, an influencer enrolled at the tea stall between them — offline, geo-verified, one app.
13:20STOP 6 OF 11
SITE VISIT · RESIDENTIAL G+4
Sunrise Residency — plastering stage
Next requirement — putty, 3 weekslogged
Enrol contractor — R. Yadav
The putty requirement becomes a follow-up visit, on the plan
THE DEALER
Slabs, credit & the monthly settlement
Orders at negotiated terms with quantity slabs applied by rule, sees his credit position before the despatch is held, and settles scheme claims from line-level evidence instead of a quarterly fight.
Dealer portalmonthly slab tier 3
Order — 420 bagsslab discount applied
Open credit · 680,000 of 800,0002 invoices due Fri
July scheme claimsettled · line-level
The slab, the credit gate and the claim read one set of records
THE SALES HEAD
Coverage, conversion & the influencer P&L
Dealer coverage and drop size, site-to-order conversion, influencer program cost against the volume it demonstrably touched — and Sense to interrogate any of it.
SITE → ORDER
34%
ACTIVE INFLUENCERS
62%
INFLUENCER-TOUCHED VOLUME · 6 MONTHS
Ask Sense: "Which enrolled contractors went quiet this quarter?"
Loyalty is a liability in the books — auditable, not vendor-hosted
CONTRACTOR & INFLUENCER PROGRAMS

The people who specify your product, on the record.

Contractors, painters, plumbers and masons are enrolled in the field, linked to the sites they run and the purchases they influence. Points accrue by governed rule, liability sits in the books, and redemptions are approved workflows — a loyalty program finance can sign, not a vendor's black box.

Explore Rewards →
Influencer — R. Yadav, contractor
Enrolledon the beat · KYC capturedLinked sites3 active · Sunrise Residency currentPoints4,120 accrued · 1,800 redeemed
Redemption request — 4,000
approval workflow · TDS handled in Finance
Pending
xMatix Sense in this industry

The quiet contractor is a leading indicator.

Sensegrounded in your records · audited
Which enrolled contractors stopped accruing points — and whose territory are they in?
Sixty-one contractors with steady history went quiet in the last 8 weeks — concentrated in two territories where a competitor scheme launched. Their linked sites are still active. Grounded in loyalty accruals, site visits and dealer sales.
Draft win-back visits → approve Show the 61
GO DEEPER

The demand chain, one discipline per page.

Counters, influencers, sites and credit — each loop in depth.

Dealer beats & slab schemes
Geo-verified counters, slabs priced by rule, settlements from the ledger.
Read the deep dive →
Influencer loyalty
Contractors on the record, points in the books, TDS-aware redemptions.
Read the deep dive →
Project sites
The site as a staged lead, follow-ups timed to construction stages.
Read the deep dive →
Credit & collections
Gates at order time; one ageing truth from the rep to the CFO.
Read the deep dive →
AI agents for the territory
Quiet contractors and stalling slabs, heard in week one.
Read the deep dive →
03 · NEED → ANSWER

Every demand-chain problem has an address.

YOU NEEDxMatix Answers With
Dealer & site beats, offline ordersField Sales & Mobile AppExplore xMatix Field Sales →
Influencer loyalty & scheme programsRewardsExplore xMatix Rewards →
Project-site pipeline & follow-upsCRMExplore xMatix CRM →
Despatches, e-way bills & depotsWarehouse & InventoryExplore Warehouse Management →
Dealer credit & collectionsSales & FinanceExplore xMatix Sales →
GST invoicing & booksFinance & AccountingExplore Finance & Accounting →
Compliance, wherever you operate.
India: GST & e-InvoicingUAE: VAT & e-InvoicingSaudi Arabia: ZATCA & VAT
RELATED PRODUCTS Field SalesRewardsCRMWarehouse ManagementMobile App

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