Electrician loyalty program software is how wires and cables, switchgear, fan and lighting brands in India reward the people who actually pick the brand on the job. The homeowner asks the electrician; the electrician names the switch and the wire; the counter stocks what electricians ask for. xMatix runs the electrician program on the same records as your distributors and counters: enrolment with KYC, points by rule against verifiable purchases, the points liability in your books, and redemptions approved with TDS handled on the payout.
Enrolled on the beat, linked to the counter
Electricians and electrical contractors are enrolled by the sales officer on the same electricals beat that covers distributors and retail counters, with KYC captured at enrolment. Each electrician is a real party record, deduplicated and with history, linked to the counters they buy through. One app covers the counter visit, the order and the electrician meet between stops.
Points by governed rule, liability in the ledger
Points accrue against actual purchases, such as coupon scans and dealer-confirmed invoices, under rules with product weights, caps and validity windows. Every accrual ties back to the transaction it came from. The accrued liability sits in the ledger rather than in a loyalty vendor's database, so finance can see the program's exposure at any moment. That visibility is what lets a bigger program get approved.
Redemptions with approval and TDS handled
Redemption requests route through an approval workflow, and payouts are made from Finance with TDS handled like any other payment to a party. The electrician gets paid predictably, the auditor gets a trail, and nobody is surprised at assessment time.
A program you can steer
Active-electrician rate, points velocity by product and territory, and electrician-linked volume are live views. Electricians who went quiet show up while there is still time to win them back, and the same records show which counters their volume flows through.
Electrician loyalty in a vendor app vs in your books
| Question | Stand-alone loyalty vendor | Electrician loyalty on xMatix |
|---|---|---|
| Who is the electrician? | A mobile number in the vendor's app | A party record with KYC, linked to the counters they buy through |
| What earns points | Rules inside the vendor's system | Governed rules with product weights, caps and validity, against coupon scans and dealer-confirmed invoices |
| Points liability | Reported by the vendor | In your ledger, visible to finance at any time |
| Redemption and TDS | Handled outside your books | Approval workflow, payout from Finance with TDS |
| Link to sales | A separate report | Electrician-linked volume on the same data as your dealer and counter sales |
Common questions
How do electricians earn loyalty points?
Against verifiable purchases, such as coupon scans and dealer-confirmed invoices, under governed rules with product weights, caps and validity windows. Each accrual ties to the transaction it came from.
How is an electrician loyalty programme accounted for in India, including TDS?
Points accrue by rule against purchases, the liability sits in the books where finance can see it, and redemptions route through approval with TDS handled on the payout like any other payment to a party.
Can the same field team run dealers, counters and electricians?
Yes. A sales officer's beat mixes distributor and counter visits with electrician enrolment and meets in one app, and every interaction lands on the same records.
Can we see whether the program is moving volume?
Yes. Electricians are linked to the counters they buy through, so active-electrician rate, points velocity and electrician-linked volume are reports rather than estimates.