Agri-input selling happens where connectivity doesn't: village clusters two hours past the last reliable tower, dealer counters that see a field officer once a fortnight, demo plots that decide next season's brand. The field system either works fully offline or it is fiction. xMatix is built for the first case.
Beats over village clusters
Field officers run planned beats across dealer and retailer clusters with visit rhythms matched to the season's intensity. The day's plan, counters' histories, credit positions, schemes and the catalogue are on the device before the day begins; the whole day queues in a durable outbox and syncs from the highway on the way home.
Dealer work with numbers in hand
At the counter: geo-verified visit, stock check against the sowing calendar, scheme-priced order drafted from what's actually low, collections against invoices with the credit position on screen. The officer negotiates from records; the dealer learns the records are always right.
Farmer demos, on the record
Demo plots and farmer meetings are geo-verified activities: location, attendees, crop, product, photos — accumulated per village and per influencing farmer. Demo-to-order conversion by territory becomes a number, which is how you learn which demos are worth the diesel.
Coverage the RM can trust in week one
Coverage against plan, orders per beat, demo counts — live during the sowing window when steering matters, not in the post-season review. The territory losing days to unfilled beats is visible while the season can still be saved.
Common questions
Does the field app really work with no signal all day?
Yes — offline is the designed case: plans and reference data sync down in advance, every capture writes to a durable local queue, and the day reconciles when connectivity returns. No signal, no paper, no lost day.
How are farmer demos recorded?
As typed, geo-verified activities with crop, product, attendees and photos — linked to the village and beat, so demo activity and its conversion to dealer orders are measurable per territory.
What does a dealer visit capture?
Geo-verified presence, stock checks against the seasonal calendar, orders priced with the running schemes, collections against invoices and issues logged for follow-up — one visit, one record.
How quickly does the regional manager see field activity?
On sync — same day for any officer who touches connectivity by evening. Coverage, bookings and collections pace against the sowing window in-week, not post-season.